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LOS ANGELES: In an unexpected move, Paramount has
pushed the domestic release date of the latest Martin Scorsese/Leonardo DiCaprio
collaboration, "Shutter Island," from October 2 to February 19.
It is also moving the film's international rollout to February.
The move leaves the studio's fall slate devoid of high-profile releases, with
the exception of writer-director Peter Jackson's "The Lovely Bones," adapted
from the bestselling Alice Sebold novel. That film, which stars Mark Wahlberg
and Rachel Weisz, does not open until December 11.
"Our 2009 slate was green-lit in a very different economic climate and as a
result we must remain flexible and willing to recalibrate and adapt to a
changing environment," said Paramount Pictures Chairman and CEO Brad Grey in a
statement.
"Martin Scorsese is not just one of the world's most significant filmmakers, but
also a personal friend. Following a highly successful 2009, we have every
confidence that 'Shutter Island' is a great anchor to lead off our 2010 slate,
and the shift in date is the best decision for the film, the studio and
ultimately (Paramount parent) Viacom."
Paramount has struggled through these fourth-quarter financial waters before.
Late in 2008, the studio pushed the dramas "Defiance" and "The Soloist" from
their fall, awards-season slots back to January and April, respectively.
The ostensible reason then was a shortage of marketing funds in the 2008 budget
that were then devoted to promoting the Christmas releases "The Curious Case of
Benjamin Button" and "Revolutionary Road."
Neither "Defiance" nor "Soloist" drummed up much box-office support when they
finally hit theaters.
In that shake-out, DiCaprio ended up with a prime awards season slot for
"Revolutionary," but little awards-season love. But in the current shift, he and
Scorsese have lost the potential fall momentum that "Shutter" might have
developed and are now relegated to February, from which few awards contenders
emerge.
Given the financial squeeze, the hidden reason for the shift could be a wild
card in the late-season landscape: writer-director Jason Reitman's "Up in the
Air," co-written by Sheldon Turner. "Air," which premieres at the Toronto Film
Festival in several weeks, has a tentative December 4 release date.
Early buzz on the movie, and star George Clooney's performance, is strong, so
Paramount might be tempted to parlay whatever bounce the film gains in Toronto
into an earlier fall release, with a push for awards recognition.
Meanwhile, after getting wind of the Paramount move, Fox Searchlight slid its
Ellen Page/Drew Barrymore roller derby film, "Whip It!," into the October 2 slot
that "Shutter" previously held, where its only competition will now be the Coen
Bros.' "A Serious Man," also a Toronto premiere.
"Bones" and "Air" are both DreamWorks-developed properties, and neither is a
guarantee in the awards or box-office race. In a return to his pre-"Lord of the
Rings" mode, Jackson's film reportedly retains the dark, disturbing tone of the
novel, about a young girl's rape and murder and its aftermath -- not exactly a
Christmas crowd-pleaser.
"Air" is an adaptation of a below-the-radar Walter Kirn novel, about a corporate
downsizing expert grappling with the state of his life and career. Its appeal
is, however, similar to that of Reitman's debut, "Thank You for Smoking," which
garnered the writer-director a good deal of awards consideration.
Source: Thearynews.com
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